Jumia, the largest e-commerce platform in Africa, has made updates to its terms and conditions following an investigation by the COMESA (Common Markets for Eastern and Southern Africa) Competition Commission. The investigation found that certain clauses and disclaimers in Jumia's terms were misleading and false.
Operating in 11 African markets, including Nigeria, Kenya, South Africa, and Egypt, Jumia was required by the regional watchdog to review and amend its terms after it was discovered that the company had excluded itself from being responsible for products sold by third-party sellers on its platform.
The Commission acknowledged Jumia's large presence in the region and its potential to significantly impact trade across the common market. As a result, Jumia will now be held accountable for products and transactions on its platform. The company will be required to indicate where is the seller and provide access to a sale agreement between buyers and third-party sellers.
Jumia will also be expected to ensure the accuracy of information about sellers and products posted on its platform. Additionally, the company must include in its terms and conditions details of the entity to be served for legal purposes. These requirements mark a significant shift for Jumia, which had previously excluded itself from liability for goods sold on its platform.
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