Treepz: The Never-Ending Pivot in the Search for Success.

15 Jun 2023

Treepz, a startup that has raised over 3 million dollars from investors and millions more from crowdfunding, is attempting to make a name for itself in the African transportation market with its new car-sharing platform. Despite its efforts, the company has had a difficult journey, struggling to find its footing and pivoting from farming to crowdfunding, bus-hailing, and now car rental. Despite the setbacks, the team behind Treepz is determined to succeed and has been urged to focus on building a sustainable business in Africa, offering a more affordable and sustainable option for mobility.

Treepz has launched the first car-sharing marketplace in Nigeria, Ghana, Kenya, and Uganda, providing short- and long-term car rentals to people who need them. The platform offers a variety of vehicles, including sedans, SUVs, vans, and buses. Renters can search for vehicles by location and duration, choose from a range of car owners, makes, and models, and have the option of adding a vetted driver to their booking. Car owners can set their prices, availability, and long-term booking discounts, among other functionalities.

Treepz's goal is to build a sustainable business in Africa by leveraging the 26 million vehicles available on the continent. The company has built a platform that allows hosts, such as vehicle owners or rental companies, to manage their inventory, reach new customers, and track their growth. Guests who book from these hosts have the luxury of selecting their dream car for work, pleasure, or exploration, with the option of a vetted driver.The team at Treepz has spent the last five months building this solution and is excited to introduce it to Nigeria, Ghana, Uganda, and Kenya. Treepz is at the forefront of this important movement, with hosts and guests enjoying their commute on the continent. The startup aims to listen to its customers and keep making them happy with every trip they make with the company. Treepz's car-sharing marketplace is available on iOS and Android, making it accessible to a wide range of people.

The team behind Treepz has been advised to focus on building a sustainable business in Africa instead of chasing unicorns. With limited access to affordable transportation options, over 600 million Africans could benefit from Treepz's innovative solution. The car-sharing market in Africa is expected to grow at a 20% annual rate from 2020 to 2030, with a projected market value of $500 million. Treepz is well-positioned to take advantage of this growth and offer affordable and sustainable transportation options for people across the continent.

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