Paga Group has announced the launch of Doroki, an innovative, cloud-based software designed to help retail business owners digitize their operations and streamline efficiency. The platform aims to address the challenges faced by small and medium-sized enterprises (SMEs) by consolidating critical business functions into a single, user-friendly interface, enabling owners to focus more on growth and customer satisfaction.
Doroki is a multi-functional platform that integrates order management, inventory tracking, payments, and customer engagement tools. This all-in-one solution allows business owners—whether they operate restaurants, retail stores, or distribution networks—to eliminate the hassle of managing multiple applications and spreadsheets. With Doroki, they can centralize their operations, making daily management easier and more effective.
During the launch event in Lagos, Tayo Oviosu, founder and CEO of Paga Group, emphasized the significance of Doroki in empowering SMEs. He highlighted that running a business in today’s fast-paced economy involves managing stock, tracking sales, reconciling payments, and maintaining excellent customer relationships, which can often be overwhelming for small business owners. Oviosu explained that Doroki is more than just a digital tool; it is a strategic partner that simplifies operations, provides actionable insights, and helps businesses scale with confidence.
Designed with ease of use in mind, Doroki enables owners to track inventory in real-time, record sales effortlessly, even in offline settings, and access straightforward business insights to foster growth. The platform also rewards consistent usage, encouraging business owners to leverage its features for sustained success.
The launch of Doroki reflects Paga’s ongoing commitment to supporting the growth of small businesses across Nigeria. By providing innovative digital solutions, Paga aims to accelerate the digital transformation of retail operations and empower entrepreneurs with the tools they need to thrive in a dynamic market environment.
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